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Tips, guides and behind the scenes of retail

Marie Baptiste 9/9/25 Marie Baptiste 9/9/25

Launching My Brand in a Storm I Never Saw Coming

Fashion Brand

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Marie Baptiste 9/9/25 Marie Baptiste 9/9/25

Slayyy Hair Becomes First Black-Owned Braiding Hair Brand At Target

Braiding Hair

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Tariff Turmoil: Strategies for Retail and CPG Brands

Marie Baptiste 23/7/25 Marie Baptiste 23/7/25

Tariff Turmoil: Strategies for Retail and CPG Brands

Tariffs

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Retail Placement Is A Relationship, Not A Transaction

Marie Baptiste 14/6/25 Marie Baptiste 14/6/25

Retail Placement Is A Relationship, Not A Transaction

Target DEI rollback

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Target foot traffic down for 11th straight week after caving on DEI

Marie Baptiste 23/4/25 Marie Baptiste 23/4/25

Target foot traffic down for 11th straight week after caving on DEI

Target DEI rollback

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Target’s Belonging at the Bullseye Strategy

Marie Baptiste 8/11/23 Marie Baptiste 8/11/23

Target’s Belonging at the Bullseye Strategy

DEI rollback

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